• Mi Re-Unir
    Búsqueda Avanzada
    JavaScript is disabled for your browser. Some features of this site may not work without it.
    Ver ítem 
    •   Inicio
    • RESULTADOS DE INVESTIGACIÓN
    • Artículos Científicos WOS y SCOPUS
    • Ver ítem
    •   Inicio
    • RESULTADOS DE INVESTIGACIÓN
    • Artículos Científicos WOS y SCOPUS
    • Ver ítem

    Transparency policy and students' satisfaction and trust

    Autor: 
    Medina, Cayetano (1)
    ;
    Rufin, Ramón
    Fecha: 
    2015
    Palabra clave: 
    trust; satisfaction; transparency; public universities; public marketing; Emerging; Scopus
    Tipo de Ítem: 
    Articulo Revista Indexada
    URI: 
    https://reunir.unir.net/handle/123456789/5897
    DOI: 
    http://dx.doi.org/10.1108/TG-07-2014-0027
    Dirección web: 
    http://www.emeraldinsight.com/doi/abs/10.1108/TG-07-2014-0027
    Resumen:
    Purpose - This paper aims to analyse the effectiveness of the transparency policy carried out by a public university in terms of the impact on students' satisfaction and trust. The loss of trust suffered by public institutions means that they are trying to identify the existing formulae so that this can be restored, and this includes transparency. In universities, certain changes in their situation mean that the demand for transparency policies is even greater. Design/methodology/approach - To carry out the transparency survey, data were collected using 6,180 valid questionnaires among the degree, postgraduate and continuing education students of the UNED. The statistical behaviour of the constructs included in the model was analysed by developing the structural equation model with SmartPLS. Findings - The results of this research show that transparency does have both a direct effect on trust and an indirect effect that is mediated by satisfaction. This latter indirect effect comes out stronger than the direct one. Thus, satisfaction emerges as a key factor for any research on the relationship between transparency and trust. Originality/value - This paper verifies the impact of the transparency policy on the satisfaction and trust towards a public university's services.
    Mostrar el registro completo del ítem
    Este ítem aparece en la(s) siguiente(s) colección(es)
    • Artículos Científicos WOS y SCOPUS

    Estadísticas de uso

    Año
    2012
    2013
    2014
    2015
    2016
    2017
    2018
    2019
    2020
    2021
    2022
    Vistas
    0
    0
    0
    0
    0
    0
    27
    131
    79
    60
    35
    Descargas
    0
    0
    0
    0
    0
    0
    0
    0
    0
    0
    0

    Ítems relacionados

    Mostrando ítems relacionados por Título, autor o materia.

    • Influence of lapse of time when measuring causes and effects in the consumption of online services 

      Rufin, Ramón; Medina, Cayetano (1); Rey, Manuel (Journal of Business Research, 05/2016)
      The intention to continue to use is a basic variable in the processes of consuming goods and services because such intention affects the organizations' wealth and surviving capacities. Commonly, researchers measure the ...
    • Social network sites as a moderating factor in E-Learning platform adoption: An extension 

      Medina, Cayetano (1); Rufín, Ramón (Lecture Notes in Computer Science, 2014)
      The use of Social Network Sites (SNS), and the improvements gained from new technologies through e-learning platforms are two of the main topics that are currently discussed in the area of higher education. Acquiring a ...
    • A design process for balanced educational video games with collaborative activities 

      Padilla-Zea, Natalia (1); Medina Medina, Nuria; Gutiérrez Vela, Francisco L; López-Arcos, José R; Paderewski-Rodríguez, Patricia; González González, Carina S (Dyna, 2015)
      The efficiency of educational video games could be improved through the use of a specific development method that allows them to keep both their educational and recreational goals and maintains their playability. Accordingly, ...

    Mi cuenta

    AccederRegistrar

    ¿necesitas ayuda?

    Manual de UsuarioAutorización TFG-M

    Listar

    todo Re-UnirComunidades y coleccionesPor fecha de publicaciónAutoresTítulosPalabras claveTipo documentoTipo de accesoEsta colecciónPor fecha de publicaciónAutoresTítulosPalabras claveTipo documentoTipo de acceso






    Aviso Legal Política de Privacidad Política de Cookies Cláusulas legales RGPD
    © UNIR - Universidad Internacional de La Rioja
     
    Aviso Legal Política de Privacidad Política de Cookies Cláusulas legales RGPD
    © UNIR - Universidad Internacional de La Rioja