Listar por tema "financial performance"
Mostrando ítems 1-3 de 3
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Female Micro-Entrepreneurs and Social Networks: Diagnostic Analysis of the Influence of Social-Media Marketing Strategies on Brand Financial Performance
(Frontiers in psychology, 2021)The business world is facing a very complicated situation due to the COVID-19 pandemic. Small- and medium-sized companies (SMEs)-both in Spain and at the global level-are seeing their survival jeopardized by a fall in ... -
Legitimacy and reputation of organizations: Their relationship with management systems and financial performance
(Organizational Legitimacy: Challenges and Opportunities for Businesses and Institutions, 2018)Legitimacy and reputation are intangible assets of growing importance for the survival of organizations, so it is very important to develop strategies that improve these assets. In addition, the implementation of management ... -
Legitimidad y reputación corporativa: estudio a partir de normas de sistemas de gestión ISO
(Revista Venezolana de Gerencia, 2020)El objetivo de este artículo es analizar el impacto de la certificación en las normas de sistemas de gestión ISO 9001 e ISO 14001 y de su implementación en un sistema integrado de gestión (SIG) sobre la legitimidad y la ...
