Artículos Científicos WOS y SCOPUS: Envíos recientes
Mostrando ítems 205-207 de 4832
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La estrategia de branding creativo como ejemplo de perdurabilidad de la marca: El caso de Tiffany&Co
(Universidad de Alicante, 2018)La reinvención constante a la que se someten las marcas más innovadoras genera un abanico de novedad, ingenio y cambio incesante, que condiciona la aplicación de estrategias creativas basadas en el capital humano y la ... -
Situated Learning and Education: Development and Validation of the Future Teacher Attitudes Scale in the Application of Augmented Reality in the Classroom
(International Journal of Educational Methodology, 2023)This research article focuses on the design and validation of a questionnaire to analyse future teachers' perceptions of professional skills through the use of Augmented Reality (AR) in higher education, specifically for ... -
Women and Conflict in the Iberian Book Trade, 1472–1700
(Brill, 2019)The early modern European book world was confronted with many crises and controversies. Some conflicts were of such monumental scale that they wrought significant reconfigurations of the trade. Others were more quotidian ...
