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Listar Artículos Científicos WOS y SCOPUS por autor "Feijoo, Beatriz"
Mostrando ítems 41-42 de 42
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Viral challenges as a digital entertainment phenomenon among children. Perceptions, motivations and critical skills of minors
Feijoo, Beatriz; Sádaba, Charo; Segarra-Saavedra, Jesús (Communications, 2023)This research aims to gain insight on the perception that minors have of viral challenges as an entertainment format and the motivations behind their participation in this digital entertainment phenomenon. A qualitative ... -
When Ads Become Invisible: Minors’ Advertising Literacy While Using Mobile Phones
Feijoo, Beatriz ; Sádaba, Charo (Cogitatio, 20/01/2022)It has been traditionally estimated that children begin to understand the persuasive intent of advertising at about the age of 8 which is when they acquire the skills of adult consumers. The ability to identify and interpret ...