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Customer knowledge management: Micro, small and medium - Sized enterprises in Bogotá - Colombia
(Communications in Computer and Information Science, 2019)
The idea of Customer Knowledge Management (CKM) is quite new, especially linked to operations within an organization. In this context, it is required to recall 80’s worldwide concepts as Customer Relation Ship (CRM) or ...
Design thinking application methodology for pediatric service innovation
(Communications in Computer and Information Science, 2018)
Design Thinking is defined as a methodology that facilitates the generation and implementation of innovative ideas contributing to competitiveness in the current dynamic context. The aim of this article delves into the ...
Analysis and characterization of project management in the Colombian enterprise context
(CONIITI 2019, 2019)
The scientific literature about Project Management highlights several research works around the performance of project management, typically from an exploratory perspective, with a limited statistical sample and developed ...