ListarRESULTADOS DE INVESTIGACIÓN por tema "facebook"
Mostrando ítems 1-7 de 7
-
Digital news on public libraries: Media mapping and thematic and consumption analysis based on facebook interactions
(Profesional de la Informacion, 2021)A study of digital news on public libraries is presented through media mapping and a thematic and consumption analysis based on Facebook interactions. A total of 7,629 digital news items published in 2019 have been considered. ... -
Hábitos del usuario y tipo de red social como predictores de consumo y difusión de noticias
(El Profesional de la Informacion, 2021)Se analizan los patrones de comportamiento que siguen los usuarios a la hora de consumir y difundir información en redes sociales, prestando especial atención a cómo influye el tipo de exposición y el tipo de red social. ... -
Implementation of chatbot in online commerce, and open innovation
(MDPI AG, 2021)This study describes the chatbot journey and focuses on its implementation within the digital marketing strategy in the first part of a company’s sales funnel. The main goal was to apply a chatbot via Facebook Messenger ... -
Influence of social media followers on revenues: a pilot study of Europe’s top 20 football clubs
(Emerald Publishing, 2025)Purpose In an increasingly digitised sport ecosystem, social media has emerged as a primary tool for sport managers to engage with industry stakeholders. This pilot study aims to investigate whether there is a correlation ... -
OK, Boomer: New Users, Different Platforms, New Challenges
(Media and communication, 2022)The popularization of new interaction spaces brings new narratives and social phenomena that merit attention from the sci‐ entific community. Based on the existing literature on the new challenges facing the communication ... -
Quién y cómo comparte noticias en Facebook: observación de usuarios y análisis de mensajes en jóvenes y jóvenes adultos de España
(Open Journal Systems, 2021)El artículo mide quién, qué y cómo comparte noticias en Facebook. mediante una observación no participante sobre la actividad de 279 usuarios con un análisis de contenido de sus mensajes publicados (n=2193) durante un mes. ... -
The perspective of the bundeskartellamt in the evaluation of facebook's behaviour: Prior considerations and possible impact
(European competition and regulatory law review, 2019)The abuse of a dominant position based on the collection and processing of personal data is a competition law issue under German law. The value of data is the value of advertising on social networks. Inadequate data ...
