• Innovation in the measurement of tourism competitiveness 

      Guaita Martínez, José Manuel; Martín Martín, José María ; Salinas Fernández, José Antonio (Analyzing the Relationship Between Innovation, Value Creation, and Entrepreneurship, 2019)
      The Travel & Tourism Competitiveness Index (TTCI), developed by the World Economic Forum (WEF), is a composite indicator that integrates a total of 90 simple variables organized into 14 pillars or key dimensions of the ...