Listarvol. 6, nº 6, june 2021 por tema "product evaluation"
Mostrando ítems 1-1 de 1
-
Does a presentation Media Influence the Evaluation of Consumer Products? A Comparative Study to Evaluate Virtual Reality, Virtual Reality with Passive Haptics and a Real Setting
(International Journal of Interactive Multimedia and Artificial Intelligence (IJIMAI), 06/2021)Technologies based on image offer a high potential to present consumers with products by focusing on their visual characteristics, but lack the capacity to physically interact with an object, which can compromise how ...