Definición y prototipado de una herramienta para la evaluación de usabilidad
Autor:
Velasco-Garzón, Manuel Francisco
Fecha:
19/09/2019Palabra clave:
Tipo de Ítem:
masterThesisResumen:
Este trabajo final de máster plantea el desarrollo de una experiencia para evaluar la
usabilidad en interfaces que facilite a los diseñadores UX de Scotiabank Colpatria hacer
mediciones de esta naturaleza. Para alcanzar este propósito, se plantea el Diseño Centrado en
el Usuario como metodología para el desarrollo de productos, a partir del entendimiento de
necesidades particulares e involucramiento del usuario final durante este proceso. Desde la
divergencia en la etapa de descubrimiento a la convergencia del pensamiento abstracto, se
encuentran oportunidades que se concretan en una solución tangible, valorada de manera
cualitativa y cuantitativa por su audiencia. Las fases de diseño se detallarán a lo largo de este
TFM. La nueva experiencia ha sido valorada positivamente por los usuarios, pues resuelve los
principales problemas de la organización entorno a la evaluación de la usabilidad.
Descripción:
This Final Master's Project proposes the development of an experience to evaluate
usability in interfaces, which makes it easier for UX designers from Scotiabank Colpatria to make
measurements of this nature. To achieve this purpose, the User Centered Design is proposed as
a methodology for product development, based on the understanding of particular needs and
involvement of the end user during this process. From the divergence in the discovery stage to
the convergence of abstract thinking, there are opportunities that are specified in a tangible
solution valued qualitatively and quantitatively by its audience, these are the design phases that
will be detailed throughout this TFM . The new experience has been positively valued by its users,
as it solves the main problems of the organization around the evaluation of usability
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