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Managing the brand from within

Autor: 
Gonzalez del Valle Brena, Almudena
Fecha: 
2013
Palabra clave: 
Revista / editorial: 
Contemporary perspectives on corporate marketing contemplating corporate branding, marketing and comminications in the twenty-first century
Tipo de Ítem: 
bookPart
URI: 
https://reunir.unir.net/handle/123456789/10033
Dirección web: 
https://www.worldcat.org/title/contemporary-perspectives-on-corporate-marketing-contemplating-corporate-branding-marketing-and-communications-in-the-twenty-first-century/oclc/857067531
Resumen:
Contemporary perspectives on corporate marketing contemplating corporate branding, marketing and comminications in the twenty-first century
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